Good call on Bon Iver. Bogans love Journeymen musician, of the ‘competent but undistinguished’ variety. I’d suggest that the first record was hype, largely based on the ‘tortured artist’ press release story of ‘breakup, wah wah, cabin in the woods, pour your heart out…’ I assume ‘Emma’ left him because she hated his dull and average music as much as I did.